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Books and More

20 Days to the Top: How the PRECISE Selling Formula Will Make You Your Company's Top Sales Performer in 20 Days or Less

Brian Sullivan's PRECISE Selling will teach you the three fundamental elements of Top Performing Communicators and Salespeople. Face it, we are ALL salespeople. But the best have the POSTURE, PRODUCT Knowledge and PROCESSES to perform at the highest level more frequently than the average. Readers will learn:

  • High-level communication skills

  • What NOT to do to influence others

  • The importance of 

    • Preparation​

    • Respect and Trust

    • Engage with Questions

    • Convey Your Solution with Impact

    • Indecision: How to Overcome It

    • Secure Agreement 

    • Explore for more business

  • More!

Paperback:     $19.95
Audio Seminar:     $69.95
E-Book:     $9.95
PRECISE Leadership: The New Manager's Guide to Becoming a Great Leader

PRECISE Leadership focuses on the skills and techniques of positive coaching in an organizational setting, including active listening, observing and providing constructive feedback, reinforcing positive employee performance through recognition and praise, and teaching new skills.  


PRECISE Leadership also focuses on the change management and helping leaders not only be the leaders of change but also coach others through change. Co-authored by Colonel Kevin Benson, Director of Planning for Operation Iraqi Freedom as well as the Army Staff and Command College in Leavenworth, KS,  the book teaches:

  • How to create inspired and motivated employees (associates)

  • How the leader's posture and tone affect company culture

  • Three miliary lessons that can be used to create inspired teams

  • How to coach CHANGE and Innovation

  • Three essential coaching steps that will help you retain "A" employees

  • More

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Paperback   $21.95
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Sales is an error-making and error-correcting process. This binder contains the PRECISE Call Sheets that you need to learn from every call. Use this book for 20 days to document your progress.

Book:           $21.95
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Click the Book Image to the right to download a free copy of the PRECISE Call Sheet.

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