The Salesperson’s Last Meal

If today were your last day in sales, what would you serve?

Your sharpest story? Your cleanest close? Or the deal that got away?

Every call, every pitch, every follow-up is a plate you’re serving to someone else. And too many reps are sending out half-cooked meals: rushed, distracted, on autopilot.

But great sellers don’t just sell, they perform. They plate every interaction with care, intention, and flavor. Because at the end of your career, your legacy won’t be your quota. It’ll be the quality of the conversations you left behind.


Here’s what the best in PRECISE Selling never forget:

Every call is a story. Not a transaction. A chance to make someone think, feel, or decide differently.
Every objection is seasoning. It adds depth. If you handle it right, it enhances the dish, not ruins it.
Every silence is timing. Great sellers know when to stop talking, let the moment breathe, and let the buyer taste the value for themselves.
Every follow-up is a signature. How you close loops says more about your professionalism than how you open them.

This isn’t romanticism, it’s craftsmanship. It’s the difference between a meal and a masterpiece.


So ask yourself: if today was your last sales conversation, would it taste rushed, or refined? Would it show what you’ve built… or what you left unfinished?

Sales is about leaving something better than you found it. Make every call your last meal, served with skill, substance, and something worth remembering.


About Brian Sullivan

Brian Sullivan, CSP, is the author of 20 Days to the Top and a leading voice in sales training and development. He helps sales teams perfect their prospecting and performance with PRECISE Selling.

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